Coach Partnership Program | Athlete Benefits & Coaching Partners
Confluence Running · Community Partnerships
Coach Partnership Program
Support your athletes with gear savings, product education, training resources and opportunities at Confluence Running events. We work with independent coaches to build partnerships around their athletes and goals.
Become a coach partner Explore our coach directoryOur starting partnership is easy to share: an athlete gear discount, a ready-to-send co-branded email, and a matching website badge. We review additional resources and opportunities with each coach individually.
What a partnership includes
Personalized athlete savings
A dedicated 10% code for approved running gear. We prepare each partner's code for eligible online purchases and coordinate any applicable in-store use before sharing.
Ready-to-send athlete email
A visually formatted, co-branded message with your logo, code and shopping links. Copy it into Gmail or your email platform to share with your own group.
Website partner badge
Personalized HTML for your website with your code and direct links to Run Better, training tools, nutrition and Confluence Running Events.
Product-testing opportunities
When products and vendor support are available, we work with coaches and their athletes on footwear, nutrition, accessories and merchandise trials.
Visibility in our directory
Approved partners can be considered for a profile in our searchable Find a Coach directory, with specialties, location and a link to their coaching business.
Confluence race opportunities
Participating events may offer discounted or complimentary race entries. Race benefits are arranged separately and depend on event availability and terms.
Built around your coaching relationship
Depending on the partnership, we can discuss additional product support, magazine or newsletter features, social media promotion, event sponsorships, or other reciprocal opportunities. These arrangements are individualized and are not automatic program benefits.
Your athlete communications come from you. Our materials link to Confluence Running's gear, fittings, training resources, and races. They do not promote competing coaches to your athletes.
How to get started
Tell Jenna where you coach, what you specialize in, and how you work with your athletes.
We'll review the standard discount and determine whether any product, race or sponsorship opportunities fit.
You'll get your code, a ready-to-copy athlete email, and a matching website badge. Directory placement is coordinated separately.
See a working example
Our Kaio Coaching partner profile shows the Confluence Running website badge with a personalized coach code, resource links, and co-branded layout. Your email and website badge will be adapted to your coaching business.
View Jenna's example badgeInterested in partnering?
Reach out to Jenna at jenna@confluencerunning.com. Include your coaching business name, location, specialties, website or social page, and how you work with your athletes.
Partnership benefits depend on approval, product eligibility and available resources. Race discounts and complimentary entries are offered only for participating events.
Follow the Journey
